UPDATE: I just had to move this to the top again, there have been some good comments from readers!
From 12/5:Well, I suppose it had to happen eventually. A- a-
criticism. Of my beautiful audio world!
You all know by now I'm a bit of a podcasting fan. Well, perhaps freak is more like it. Doors open all over with endless possibility of what you can do with the podcast, from content, to even marketing your wares. Musicians do it all the time with their work, giving you a taste in the hopes you will buy their entire CD, or see them in concert. Why not the same in the audio drama world?
Well, it does happen, not just in podcasting, but in radio too. I have several
Shadowlands CD's as well as an
Afterhell CD because of hearing them on the radio.
What makes podcasting such an important medium is the ease. Both in creating, and in cost. The proof is in the podcasts out there, audio cinema is popping up all over the place! Anyone can create a podcast and get it up in a feed- no radio stations airtime needed. Hell podcasting even gave
Sonic Society major exposure, and in turn brought exposure to all the great audio cinema groups out there.
We would all love to make a living off of doing these podcasts and shows, oh I know it. That is part of the reason why we work so hard at it, the number one reason being our love for what we do. I feel though that podcasting some or even all of your content can only help that along. I honestly think if you are not podcasting your content, you're missing out on a great marketing opportunity.
That's a big reason I began this blog. To help spread the love. A fan (I suppose) of the blog wrote me and asked me why I had veered away from blogging about audio drama, and have been blogging about podcasts. This was a confusing accusation to me. As I went through my posts for November, 11 of them were about audio drama of some form, out of 19 posts for the month. Sure, they podcast. But how is that any different than if they were all on the radio? There would most certainly be less posts if I stuck to only one medium. Podcasting happens to be the most prominent right now.
Why not use it as an advantage, rather than thinking of it as a hindrance?